Part-Time Marketing

Job Description

<p>Job Overview<br><br>We are seeking a dynamic and creative Social Media Coordinator to join our digital marketing team. This role is essential in developing and executing engaging social media strategies across various platforms to enhance brand visibility, drive customer engagement, and support our e-commerce initiatives. The ideal candidate will possess a strong understanding of digital marketing, graphic design, and analytics tools to craft compelling content that resonates with target audiences. This position offers an excellent opportunity for individuals passionate about social media trends, content creation, and digital branding to make a significant impact within our organization.</p><p>Key Responsibilities</p><ul><li>Develop, implement, and manage social media campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn.</li><li>Create visually appealing graphics and videos using Adobe Creative Suite (Photoshop, Illustrator) for social media content.</li><li>Conduct keyword research and optimize content for SEO to increase organic reach and visibility.</li><li>Manage scheduling and posting of content using tools like Hootsuite and Buffer to ensure consistent brand messaging.</li><li>Monitor social media channels for customer interactions, respond promptly to inquiries, and engage with followers to foster community growth.</li><li>Analyze campaign performance using Google Analytics and platform-specific insights; prepare reports to inform future strategies.</li><li>Collaborate with the e-commerce team to promote products through targeted social media advertising campaigns, including Facebook Ads.</li><li>Proofread all content for accuracy, clarity, and brand consistency before publication.</li><li>Stay updated on the latest social media trends, platform updates, and best practices in digital marketing.</li><li>Create high-quality social media content (photos, videos, reels, stories, TikToks, etc.) aligned with Pizza Quest branding.</li><li>Plan, schedule, and publish posts across platforms (Instagram, Facebook, TikTok, Google Business).</li><li>Engage with our online community: respond to comments, messages, reviews, and customer interactions.</li><li>Assist with promotional campaigns, contests, seasonal offers, and community events.</li><li>Capture in-store content, behind-the-scenes footage, staff spotlights, and new product features.</li><li>Analyze basic performance metrics and provide insights or suggestions.</li><li>Maintain brand consistency and uphold Pizza Quest's reputation.</li><li>Complete general marketing support tasks as needed.</li></ul><p>Experience</p><ul><li>Proven experience in managing social media accounts for brands or organizations.</li><li>Strong skills in graphic design with proficiency in Adobe Photoshop and Adobe Illustrator.</li><li>Familiarity with SEO principles, keyword research tools, and digital marketing strategies.</li><li>Experience using scheduling tools such as Hootsuite or Buffer for content management.</li><li>Knowledge of Facebook Advertising and other paid social media advertising platforms.</li><li>Ability to analyze data using Google Analytics to measure campaign effectiveness.</li><li>Excellent proofreading skills with attention to detail in content creation.</li><li>Prior experience in e-commerce environments is a plus but not required. This role is ideal for creative professionals eager to leverage their skills in a fast-paced digital environment while contributing to the growth of our brand through innovative social media strategies.</li></ul><p>Qualifications</p><ul><li>Experience in social media management, content creation, or digital marketing (professional or portfolio-based).</li><li>Skilled in creating high-quality videos and photos.</li><li>Strong understanding of Instagram, TikTok, and Facebook trends.</li><li>Creative, proactive, and able to work independently.</li><li>Excellent writing and communication skills.</li><li>Basic knowledge of marketing, branding, or customer engagement.</li><li>Ability to work on-site in London, ON for content capture.</li></ul><p>Nice-to-Have Skills (Not required)</p><ul><li>Graphic design experience (Canva, Adobe, CapCut, etc.).</li><li>Experience in hospitality, food service, or local business marketing.</li><li>Google Business posting experience.</li></ul><p>How to Apply</p><p>Please apply directly through Indeed with your resume and a short portfolio (examples of social media posts, videos, or past work).<br><br>If you have social links (Instagram/TikTok portfolio), please include them</p><p>Job Types: Part-time, Permanent</p><p>Pay: $18.00-$22.00 per hour</p><p>Expected hours: 3 – 10 per week</p><p>Benefits:</p><ul><li>Paid time off</li></ul><p>Experience:</p><ul><li>TIKTOK ADS AND VIDEOS : 1 year (required)</li></ul><p>Work Location: In person</p>